{"id":830,"date":"2016-01-19T10:00:42","date_gmt":"2016-01-19T10:00:42","guid":{"rendered":"https:\/\/www.publisuites.com\/blog\/?p=830"},"modified":"2017-05-11T16:21:10","modified_gmt":"2017-05-11T16:21:10","slug":"marketing-personal","status":"publish","type":"post","link":"https:\/\/www.publisuites.com\/blog\/marketing-personal\/","title":{"rendered":"8 formas de mejorar tu marketing personal"},"content":{"rendered":"<p>Diferenciarte del resto y presentar tu <strong>marca personal<\/strong> como tu propia identidad online forma parte del <strong>self branding<\/strong> y del <strong>marketing personal<\/strong>. Y precisamente de esto vamos a hablar hoy.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-847\" src=\"https:\/\/www.publisuites.com\/blog\/wp-content\/uploads\/2016\/01\/marketing-personal.jpg\" alt=\"marketing personal\" width=\"700\" height=\"210\" srcset=\"https:\/\/www.publisuites.com\/blog\/wp-content\/uploads\/2016\/01\/marketing-personal.jpg 700w, https:\/\/www.publisuites.com\/blog\/wp-content\/uploads\/2016\/01\/marketing-personal-300x90.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>Consejos de marketing personal<\/h2>\n<p>Saber c\u00f3mo mejorar tu marca personal, tu imagen online y tu visibilidad es fundamental para tener \u00e9xito en internet. Por eso hemos recopilado <strong>8 consejos<\/strong> que te ayudar\u00e1n en la tarea de crear, mantener y mejorar tu marketing personal. Vamos all\u00e1:<\/p>\n<ol>\n<li><strong>Realiza una auditor\u00eda<\/strong>. \u00bfDe qu\u00e9? de ti mismo. Piensa y analiza cu\u00e1l es tu mejor activo para ofrecer y en qu\u00e9 \u00e1rea te consideras un experto. Eso es lo que deber\u00e1s explotar, lo que te hace diferente a los dem\u00e1s.<\/li>\n<li><strong>Controla el entorno<\/strong>. No est\u00e1 de m\u00e1s realizar un <strong>DAFO<\/strong> para tener claras cu\u00e1les son las debilidades, amenazas, fortalezas y oportunidades de tu mercado.<\/li>\n<li><strong>No huyas de la competencia<\/strong>. Es un aliciente m\u00e1s que forma parte del proceso y que no debes obviar. Quiz\u00e1 seas el mejor de la clase, \u00bfno?<\/li>\n<li><strong>Encuentra tu punto fuerte<\/strong>. Esto est\u00e1 relacionado con la auditor\u00eda de uno mismo que coment\u00e1bamos al principio. Debes <strong>aprender a valorar qu\u00e9 haces bien<\/strong> y qu\u00e9 no pero sin olvidar qu\u00e9 es lo que te gusta. Si consigues ser el mejor en algo que te gusta\u00a0y encontrar el equilibrio podr\u00e1s dedicarte a aquello que te apasiona y tener \u00e9xito.<\/li>\n<li><strong>Comun\u00edcate<\/strong>. Es fundamental aprender a escuchar pero tambi\u00e9n aprender a ser escuchado. Aprende <strong>copywriting<\/strong> para generar expectaci\u00f3n en tu blog y aprende <strong>t\u00e9cnicas para hablar en p\u00fablico<\/strong> de forma que cautives a los oyentes.<\/li>\n<li><strong>Haz networking<\/strong>. Para tener \u00e9xito online necesitas padrinos y eso se consigue a trav\u00e9s del famoso networking y de las relaciones sociales con gente de tu sector. No solo conocer\u00e1s profesionales con mucho que aportarte sino que aprender\u00e1s cosas que no sab\u00edas. Estamos 100% seguros de esto \u00faltimo.<\/li>\n<li><strong>Plan de marca personal<\/strong>. Implementa estrategias y t\u00e9cnicas de marca personal propias pero no olvides aprender de los expertos en marketing personal. Consulta sus blogs, lee sus e-Books y ponte al d\u00eda para <strong>aplicar todo lo que aprendas a tu propia identidad.<\/strong><\/li>\n<li><strong>S\u00e9 \u00fatil y relevante<\/strong>. Trabajar mucho no significa que impl\u00edcitamente est\u00e9s siendo \u00fatil para tu audiencia o tus clientes. Conf\u00eda en ti, en tus conocimientos y en lo que est\u00e1s haciendo.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>Ahora ya sabes algunos trucos para crear y mejorar tu <strong>marketing personal<\/strong>, \u00bfa qu\u00e9 esperas para ponerlos en pr\u00e1ctica?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diferenciarte del resto y presentar tu marca personal como tu propia identidad online forma parte del self branding y del marketing personal. Y precisamente de esto vamos a hablar hoy. Consejos de marketing personal Saber c\u00f3mo mejorar tu marca personal, tu imagen online y tu visibilidad es fundamental para tener \u00e9xito en internet. Por eso [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":847,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[73,75],"tags":[],"class_list":["post-830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-marketing-digital"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/posts\/830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/comments?post=830"}],"version-history":[{"count":3,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/posts\/830\/revisions"}],"predecessor-version":[{"id":849,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/posts\/830\/revisions\/849"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/media\/847"}],"wp:attachment":[{"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/media?parent=830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/categories?post=830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.publisuites.com\/blog\/wp-json\/wp\/v2\/tags?post=830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}